Visual Systems
Don't Make Me Think, Revisited
Steve Krug — 2013
This is the definitive guide to web usability, arguing that the cardinal rule of interface design is simple: reduce the user's cognitive load. Steve Krug dismantles the myth that users carefully read and rationally navigate websites, demonstrating instead that they scan, guess, and "satisfice." By prioritizing self-evident design, clear visual hierarchies, and "do-it-yourself" usability testing, designers can create products that respect the user's time and intelligence.
- ISBN 13
- 9780321965516
- Reading time
- 15
- Level
- Beginner
- Publisher
- New Riders
- Edition release date
- 24/12/2013
Notable Quotes
“It doesn’t matter how many times I have to click, as long as each click is a mindless, unambiguous choice.”
“We don’t read pages. We scan them... We’re thinking 'great literature' (or at least 'product brochure'), while the user’s reality is much closer to 'billboard going by at 60 miles an hour.'”
“If you want a great site, you’ve got to test. After you’ve worked on a site for even a few weeks, you can’t see it freshly anymore. You know too much.”
“Get rid of half the words on each page, then get rid of half of what’s left.”
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